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Amazon-style platform comes to travel technology via new retail system

03/09/2012| 9:40:26 AM| 中文

Dublin-based OpenJaw Technologies is using ITB Berlin to unveil its t-Retail platform for online travel.

Dublin-based OpenJaw Technologies is using ITB Berlin to unveil its t-Retail platform for online travel.

The platform draws experience from the Amazon business model and has been built around four principles of online retail – inspiration, personalisation, differentation and conversion and the company says it ‘emulates the approach of online giants’.

OpenJaw says a major airline customer will migrate to the platform this week with a further three by the end of 2012.

Read full story at: http://www.tnooz.com/2012/03/07/news/amazon-comes-to-travel-technology-via-new-retail-platform/

TAGS: OpenJaw | online marketing
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