Kayak ahead of Hotwire and Travelocity – Top US travel sites, February 25 2012
Expedia tops the agencies, TripAdvisor tops destinations and accomandation, while Southwest Airlines tops the Airlines.
After Hotwire surprised many last week after overtaking Travelocity, it’s now the turn of Kayak to leapfrog both brands and become the fourth most popular intermediary site in the US.
Kayak added just a fraction to its share of traffic in the category, but decreases for both Hotwire and Travelocity allowed it to climb two places.
Market leader Expedia lost almost 0.5% of its own.