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How to optimise the mobile travel experience

02/14/2012| 12:57:03 AM| 中文

With the ever-increasing proliferation of smartphones and tablets, mobile internet access and apps, how can travel brands optimise their mobile sites?

NB: This is a guest article by Trenton Moss, director at UK-based Webcredible.

With the ever-increasing proliferation of smartphones and tablets, mobile internet access and apps, consumers are becoming much more comfortable with browsing and shopping through the mobile.

As a result, many business sectors are having to really push forward their multi-channel strategy and approach to mobile, and travel is one of these.

Read full story at: http://www.tnooz.com/2012/02/10/mobile/how-to-optimise-the-mobile-travel-experience/

TAGS: mobile app | user experience
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