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TripAdvisor axes controversial Dirtiest Hotels PR campaign

01/12/2012| 10:00:17 AM| 中文

Perhaps another sign that TripAdvisor is moving into a new phase with the user review giant scrapping its annual and often controversial Dirtiest Hotels series.

Perhaps another sign that TripAdvisor is moving into a new phase with the user review giant scrapping its annual and often controversial Dirtiest Hotels series.

For many years the website had published a list every January outlining the worst hotels in each region, compiled by user feedback from the previous 12 months.

The methodology was simple: accommodation providers found themselves included on the list if users had scored a property for cleanliness.

Read full story at: http://www.tnooz.com/2012/01/10/news/tripadvisor-axes-controversial-dirtiest-hotels-pr-campaign/

TAGS: TripAdvisor | user review
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