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Google flight search bias? What about Bing?

01/06/2012| 10:10:20 AM| 中文

Google has been taking a lot of heat for placing Google Flight Search results above all organic results, but although Bing has largely flown under the radar, it takes preferencing even a step further than Google does.

Google has been taking a lot of heat for placing Google Flight Search results above all organic results, but although Bing has largely flown under the radar, it takes preferencing even a step further than Google does.

If you merely enter “JFK to LA” into the Bing search box, then Bing’s auto-suggest feature produces its own Bing Travel result as the first suggested query, like this:

And, if you select that first link, as many users would, it takes you directly to Bing Travel — and thus it bypasses all other sponsored and organic results on the traditional Bing search results page.

Read full story at: http://www.tnooz.com/2012/01/03/news/google-flight-search-bias-what-about-bing/

TAGS: Google | Bing | flight search
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