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Last-minute hotel reservations on the rise

12/29/2011| 8:40:03 PM| 中文

Smartphones are empowering a segment of hotel customers often overlooked by the industry: last-minute buyers who aren’t traveling.

Smartphones are empowering a segment of hotel customers often overlooked by the industry: last-minute buyers who aren’t traveling.

Hoping to draw impulsive buyers addicted to daily coupon alerts, hotels and online travel agencies are introducing a flurry of new specials and features targeting those who book a room locally on the day of the stay.

They include couples celebrating anniversaries; long-distance commuters working late; people without electricity; travelers whose flights are canceled; and suburban deal seekers who can’t resist a 30% discount at a fancy downtown hotel.

Read full story at: http://tucsoncitizen.com/usa-today-news/2011/12/07/last-minute-hotel-reservations-on-the-rise/

TAGS: last-minute | APP
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