United and Continental airlines are now handing out miles and other perks to road warriors when they use Facebook and Foursquare to check-in through their social networks at various US airports.
The new product comes through a United-Continental partnership with TopGuest, which just got acquired by ezRez Software. The airlines implemented TopGuest’s white-label SaaS social commerce product, although it won’t be noticeable to mileage buffs as they check-in.
To get the perks, travelers visit MileagePlus.TopGuest or OnePass.TopGuest to register their frequent flyer accounts, link them with Foursquare or Facebook, and then use these social networks to check-in at Continental or United airports in the US.
Read full story at: http://www.tnooz.com/2011/12/15/mobile/airport-social-check-ins-mean-miles-for-united-continental-frequent-flyers/