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How to test your way to giving a better online travel booking experience

12/22/2011| 9:53:59 AM| 中文

This is a guest article by Mark Simpson, president and founder of Maxymiser.

This is a guest article by Mark Simpson, president and founder of Maxymiser.

The travel industry is more diversified than ever before. So beware…

With nearly every travel booking site, or intermediary, providing one-stop shops for everything from airfare and room and board to transportation and tours, these sites aren’t only competing against each other.

Read full story at: http://www.tnooz.com/2011/12/20/how-to/how-to-test-your-way-to-giving-a-better-online-travel-booking-experience/

TAGS: customer loyalty | user experience
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