Six myths of air travel search on the web
A recent article in the Detroit Free Press pointed out that airfares were not fair, and that searching for appropriate flights and fares isn’t fun.
Facebook, at a recent travel conference in the US, suggested its role as one of being in the “happiness business”.
Furthermore, citing some internal research, an official from the omnipresent social network went on to show how the American general public actually gets a pretty big high from the process of planning travel, and that it lasts longer than the act of travelling itself.
But does this happiness extend to when consumers are searching for flights?
Read full story at: http://www.tnooz.com/2011/10/06/news/six-myths-of-air-travel-search-on-the-web/