TripAdvisor takes major lead – Top Canada travel sites, September 24 2011
Expedia Canada tops the agencies, TripAdvisor tops destinations and accomandation, while Air Canada tops the Airlines.
Combined country sites (similar to Australia this week) have given TripAdvisor an 8% market share lead over its nearest rival in Canada.
International, France and Canada editions push the site to 13% share compared to 5% for Booking.com and 4% for Hotels.com.
Most popular travel websites in Canada for the week ending September 24 2011: