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Time to wave goodbye to intermediaries in travel brand search results?

08/18/2011| 11:09:42 PM| 中文

Google, as well all know, loves to play innocent and quietly test new formatting for its search results, Places pages, maps, etc – as those relying heavily on search gulp in horror.

Google, as well all know, loves to play innocent and quietly test new formatting for its search results, Places pages, maps, etc – as those relying heavily on search gulp in horror.

The latest “test”, first seen a few weeks ago but now starting to be more widespread, concerns how searches for brand names are returning multiples links for a website in a new sub-category at the top of page one.

For example, a search for European cross-channel ferry operator “sea france” is now producing the following result (in some areas – in the UK in this example):

Read full story at: http://www.tnooz.com/2011/08/16/news/time-to-wave-goodbye-to-intermediaries-in-travel-brand-search-results/

TAGS: Google | travel search
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