Seldom does a company issue a press release and then refuse all comment about it, but this was the case today with Priceline’s announcement that it had reached a milestone in its 6-month-old deployment of American Airlines Direct Connect.
The milestone? Priceline says it is now booking “more than 1,000″ tickets per day using AA Direct Connect, which comes through subcontractor Farelogix.
While Priceline’s global distribution partners, including Sabre, having been blasting AA Direct Connect as an inefficient fragmentation tool and untested technology, Priceline quietly began to take American Airlines’ bookings through via direct-connect in the fourth quarter of 2010.
Read full story at: http://www.tnooz.com/2011/07/07/news/priceline-ticketing-milestone-with-american-airlines-direct-connect/