Expedia has entered into an agreement to acquire Mobiata, creator of best selling mobile travel applications including FlightTrack. The deal marks Expedia’s most significant investment to date in addressing the mobile travel market, and accelerates the company’s ability to enable mobile travel shopping and booking across multiple platforms.
“With the pace at which mobile traffic to Expedia sites is exploding, we wanted the right team to help us address the sizable opportunity swiftly and successfully,” said Dara Khosrowshahi, CEO of Expedia, Inc. “There’s simply no better company out there doing mobile travel apps with the same level of design sensibility and utility as Mobiata.”
Read the full story at: http://www.hotelmarketing.com/index.php/content/article/expedia_goes_mobile_acquires_mobiata/