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How Google Place Search will impact on hotels and others in travel

11/05/2010| 4:05:53 PM| 中文

Local search marketing is gaining momentum among hoteliers – and for good reason.Consumers in the US, for example, do more than three billion local searches every month as they increasingly choose online search over traditional methods of advertising.

Consumers search for lodging within the context of a particular destination or a destination experience.

They don’t just want a hotel – they are looking for “New York hotels”, “Times Square hotels”, “Chicago North Michigan Avenue hotels” or even “San Diego Family Vacations”.

Read the full story at http://www.tnooz.com/2010/11/02/news/how-google-place-search-will-impact-on-hotels-and-others-in-travel/
 

TAGS: Google | hotel marketing
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