Apple kicks Google out of iPhone advertising — travel advertisers will have to make new friends
Apple rewrote its developer’s agreement, limiting ad-serving on the iPhone and iPad to “an independent advertising service provider.”
In other words, Google’s Admob or any ad-service provider affiliated with a mobile phone manufacturer or distributor had better focus on Android, BlackBerry and other devices because they won’t be serving ads through iPhone apps.
The Financial Times reported that the U.S. Dept. of Justice or Federal Trade Commission may proceed to investigate Apple’s mobile advertising policies out of anticompetitive concerns.