TripAdvisor has put moves into place to safgeguard its natural search traffic in the likely event of Google pulling completely out of China.
The user review site admitted in January 2010 that around a third of its search engine traffic comes from the Google’s Chinese engine.
But with Google redirecting traffic to its Hong Kong site last week as relations between it and the Chinese authorities waned, TripAdvisor has started making alternative arrangements.
TripAdvisor general manager in China, Hao Wu, says Google decision is “as expected – it has always been a matter of when, not if”.
Read the full story at:http://www.tnooz.com/2010/03/29/news/tripadvisor-makes-plans-for-a-post-google-china/