Location-based social network to integrate Travel Channel dining content
Gowalla, a location-based social-networking service on smartphones, concluded an agreement with the Travel Channel to integrate some of its content.
In the initial integration, the Gowalla platform, which just became available on Android devices, and was already compatible with iPhones and Blackberrys, will incorporate content about dining venues visited in the Travel Channel’s new TV series, Food Wars.
Food Wars takes well-known chefs and has them face-off against one another, with their culinary talents judged in a showdown through a blind taste test.
Read the full story at http://www.tnooz.com/2010/03/08/mobile/location-based-social-network-to-integrate-travel-channel-dining-content/