The hotel industry is growing increasingly concerned at the power wielded by internet sites such as TripAdvisor, on which often excoriating – yet anonymous – notices are posted that can destroy an establishment´s reputation. It comes after hoteliers reacted with fury, claiming their businesses were damaged, after being included in a list of the 10 "Dirtiest Hotels" in the UK, released to publicise the site.
Read the full story at http://www.independent.co.uk/travel/news-and-advice/websites-list-of-dirtiest-hotels-provokes-anger-1885161.html