After soft launch, Travelocity set to unveil desktop app and other deal tools
Travelocity has taken its ExperienceFinder feature and used it as the basis of several new deal-search tools that it has quietly rolled out over the last several weeks.
Within a new Deals Toolkit are Travelocity’s first desktop application, map-based shopping and a customizable deals engine, which has filters to enable consumers to search for flight and package deals by inputting theme choices such as romance, beach or family destinations.
Troy Whitsett, who headed up the design for the project, says with these tools full of graphics and filters in one display “above the fold,” little scrolling is necessary. Travelocity basically is giving consumers focused on bargains a concise, customizable and visual way to sort and search for their next getaways.
Read the full story at http://www.tnooz.com/2010/01/08/news/after-soft-launch-travelocity-set-to-unveil-desktop-app-and-other-deal-tools/