Home > Home > JetBlue gets more corporate with high-yield GDS distribution

JetBlue gets more corporate with high-yield GDS distribution

11/13/2009| 12:24:50 PM| 中文

After a period of abstinence, JetBlue re-entered GDSs in 2007, participates in the four major systems today, and views this involvement as a way to enhance its mix of corporate-travel bookings.

In the days of Web-only fares on airline websites in the U.S., traditional travel agents moaned that airlines were basically screwing themselves with this kind of supplier-direct discounting because the travel agency/global distibution system channel is among the highest-yielding distribution options.

After a period of abstinence, JetBlue re-entered GDSs in 2007, participates in the four major systems today, and views this involvement as a way to enhance its mix of corporate-travel bookings.

JetBlue’s strategy was highlighted with Travelport’s announcement today of a new, multi-year, global full-content agreement with JetBlue.

See the full story at http://www.tnooz.com/2009/11/11/news/jetblue-gets-more-corporate-with-high-yield-gds-distribution/

TAGS:
©2016 广州力矩资讯科技有限公司 粤ICP备06070077号-2
Tell us more about yourself!