Live today and free to download from iTunes app store, the Four Seasons Hotels and Resorts app was created to meet guest demand for both a functional booking portal and gateway to mini escapes while on the go.
An extension of the brand’s increasingly robust interactive marketing endeavours, which include the recent launch of FourSeasonsMagazine.com, a Four Seasons channel on YouTube as well as corporate and individual hotel Twitter feeds, the application provides both existing supporters and aspiring loyalists with a Four Seasons experience far beyond its Hotels and Resorts.
Read the fulll story at: http://www.hotelmarketing.com/index.php/content/article/four_seasons_launches_iphone_and_ipod_application/
