At the last week´s STR Hotel Data Conference in Nashville, Brian Ferguson, VP of lodging demand and analysis for Expedia, shared 10 interesting hotel trends using data generated from hotel bookings on Expedia.
1. Exchange rates are shifting travel patterns. “There are a lot more Americans traveling to the U.K. despite the economy. That’s simply because it has gotten so much cheaper,” he said. “It’s 35-percent cheaper just because of the exchange rate. Add to that the discounts U.K. hotels are giving, and it’s become a bargain.”
If you want to know more, please refer to:
http://www.hotelmarketing.com/index.php/content/article/10_hotel_booking_trends_according_to_expedia/