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Consistency not loyalty is most important for business travellers: survey

04/06/2009| 10:19:40 AM| 中文

Published: 03 Apr 2009:The key success factor in today’s challenging economy for hotels is to understand how loyalty schemes can strengthen the emotional commitment to a brand, according to market research company BDRC.

Published: 03 Apr 2009:The key success factor in today’s challenging economy for hotels is to understand how loyalty schemes can strengthen the emotional commitment to a brand, according to market research company BDRC.

See the full story at www.eyefortravel.com/news/business-travel/consistency-not-loyalty-most-important-business-travellers-survey
TAGS: hotel survey
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