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IHG twitters new booking opportunities

03/13/2009| 10:47:25 AM| 中文

SINGAPORE – Travel companies continue to seek ways to harness the power of social media to open up new business opportunities.

SINGAPORE – Travel companies continue to seek ways to harness the power of social media to open up new business opportunities.

IHG (InterContinental Hotels Group) has come up with the idea of a “Friends and Family” programme that will encourage its more than 330,000 staff to promote hotel bookings to their social networks.

See the full story at http://www.travelmole.com/stories/1135150.php
TAGS: IHG
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