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Hotel Jen collects social data for night life push

02/09/2017| 11:41:07 AM| 中文

Hotel Jen, part of Shangri-La, is running a quirky campaign focused on things to do after dark in the APAC cities where its hotels are located.

Hotel Jen, part of Shangri-La, is running a quirky campaign focused on things to do after dark in the APAC cities where its hotels are located.

The ‘Night Light’ campaign from the nine-strong chain collects social data from services such as Instagram and Facebook and plots the places people are talking about on a map.

Hotel guests can filter what they see by typical tourist sites, more local experiences and those that are handpicked by the hotel.

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TAGS: Hotel Jen | Shangri-La | social media
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