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Digital travel forecast to be a $1,100 billion market in five years

01/22/2017| 10:54:09 AM| 中文

A new report has forecast the global digital travel sector could be worth USD 1,091 billion by 2022.

A new report has forecast the global digital travel sector could be worth USD 1,091 billion by 2022.

The Allied Market Research study predicts the figure will be reached by way of more markets opening up to web services and penetration levels in existing markets climbing even further.

The figure represents an 11.1% growth rate between 2-16 and 2002.

Direct bookings accounted for around 57% of the market in 2015, Allied says.

But this figure is likely to drop as market share shifts further to intermediaries and travel search engines adopting meta-book models.

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TAGS: online travel | OTA
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