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Travel buyers prioritise mobile as technology budgets increase

01/18/2017| 2:25:32 PM| 中文

A survey of 150 leading travel buyers for the Travel Technology Europe trade show found that mobile is the technology that “excites” them the most, ahead of the gimmicky virtual reality and areas such as payments and artificial intelligence.

Those organising travel services on behalf of major corporations still consider mobile as the biggest challenge to them and the industry.

A survey of 150 leading travel buyers for the Travel Technology Europe trade show found that mobile is the technology that “excites” them the most, ahead of the gimmicky virtual reality and areas such as payments and artificial intelligence.

Such enthusiasm still leads travel buyers, however, to identifying mobile technology as that of biggest issues facing the sector.

Again, mobile is ahead of other, complex challenges such as fraud, competition and the decision by the UK to leave the European Union.

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TAGS: travel technology | AI | VR
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